What are Custom Permalink:
A permalink is the URL of your blog post. Blogger can either automatically generate a URL for you based on the content of your post, or you can customise the URL manually.
How to use BlogSpot Permalink for Better SEO?
When it comes to Permalink configuration on single post level, the basic idea is to remove all stop words and use Keywords in your permalink. You can target short-tail or long-tail Keywords, depending upon which Keyword you are targeting.Now, when you write a Blog post in BlogSpot, simple look for Permalink option, click on it, select custom URL and add your permalink there. I know for newbie, it may sounds like rocket-science to add your own permalink, and I will explain it in simple English below.
When you are writing a new blog post and lets say, your title is "How to do SEO of your blogSpot blog, by default BlogSpot" will make a permalink like
http://domain.blogspot.com/yy/mm/how-to-do-seo-of-your-blogspot-blog.html
Instead of using such long Permalink, simple add
How-BlogSpot-SEO or BlogSpot-SEO in custom URL. Remember, your Keywords are separated by ‘–‘ (Dash).
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